E-Newsletter Promotion
A large percentage of our users proactively subscribe to our e-mail newsletters to keep them engaged and challenged throughout the year. In an effort to meet their targeted demands, we have developed a variety of value added e-mail newsletters packed with high quality tips, tools, and events.
| Active Outdoors |
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 With contributing partner National Geographic Adventure magazine, Active Outdoors is packed with valid and valuable editorial content, including How-To, training articles, and athlete profiles specific to outdoor pursuits.
- 1.3 million subscribers
- 5 Featured Events
- 5 Advertising Spots
- Opt-in Subscription Process
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| Local Events E- Newsletter |
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 Effectively reach thousands of interested athletes in your area by placing an ad in our value-added Local Events E-Newsletter. The only e-newsletter that is geographically targeted, Local Events is segmented by DMA and sent twice monthly to more than 1,000,000 national subscribers with a 18-22% open rate and an opt-out subscription process
Local Events Advertising Opportunities:
- Leaderboard Ad
- Featured Event (Ad also featured on Active homepage)
- Tile Ad
- Advertorial
- Spotlight Event
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| Active Insider |
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 Sent monthly to our entire database, each issue highlights Active Insider Exclusives with our best articles and feature stories before they appear on Active.com.
- 1.1 million subscribers
- 17-20% average open rate
- 5 featured event spots
- 3 advertising spots available
- Opt-out subscription process
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| Active Nutrition |
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 The Active Nutrition E-Newsletter includes monthly articles and tips to improve performance with the latest scoop on diets, research, supplements, and wellness trends.
- 50,000 subscribers
- 45-50% open rate
- 5 featured events
- 3 advertising spots
- Opt-in subscription process
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| Active Women |
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 Monthly information specifically for women with latest tips and innovative research dedicated to women’s nutrition, health, beauty, and sports for women on the move.
- 275,000 subscribers
- 15% open rate
- 5 featured events
- 3 advertising spots
- Opt-in subscription process
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Solutions
Client Testimonials
Active saved us time and money and allowed us to outsource more responsibility to our timing company. The service provides immediate access to the statistics and information I need to manage registration and sponsorship, and when contact with a real person is needed, they are there.
Active reaches our target audience and is a significant contributor to our being the largest international distance triathlon in Wisconsin.
Jeff Grady
Event Director
Elkhart Lake International Triathlon